Cardi B, born as Belcalis Marlenis Almánzar, is not only one of the most recognized female rappers in the world but also one of the wealthiest. Rising from a background of modest means, she’s amassed millions through her music, endorsements, and business ventures. If you’re curious about Cardi B’s net worth in 2024, or if you’ve been asking “What is Cardi B’s net worth compared to Offset?”, this detailed guide will give you a comprehensive view of her financial empire.
Biography of Cardi B
To understand Cardi B’s financial success, it helps to know a bit about her background.
Full Name | Belcalis Marlenis Almánzar |
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Stage Name | Cardi B |
Birth Date | October 11, 1992 |
Birthplace | The Bronx, New York, USA |
Nationality | American |
Occupation | Rapper, Songwriter, Actress |
Genres | Hip Hop, Trap, Latin |
Spouse | Offset (Kiari Kendrell Cephus) |
Children | 2 |
Active Years | 2015–present |
Major Hits | “Bodak Yellow,” “I Like It,” “WAP” |
Early Life and Breakthrough in Music
Cardi B grew up in the Bronx, New York, in a Dominican and Trinidadian family. She faced many challenges in her youth, including financial struggles, but her vibrant personality and unfiltered honesty helped her stand out on social media. She initially gained fame on platforms like Instagram and Vine, where her candid videos drew millions of viewers.
Her popularity led her to Love & Hip Hop: New York, a reality TV show that helped her gain even more fans. Cardi leveraged her new fame to pursue a career in music. In 2017, her single Bodak Yellow became a massive hit, reaching the top of the Billboard Hot 100 chart. This success marked the start of her financial rise and positioned her as a major figure in hip-hop.
Cardi B’s Net Worth in 2024: The Latest Estimate
As of 2024, Cardi B’s net worth is estimated to be around $80 million according to various sources, including Forbes. This figure is a reflection of her earnings from music, endorsements, business ventures, and more. Cardi B’s wealth has grown steadily each year, and she’s now one of the richest women in hip-hop.
But what are the sources of this wealth? Let’s break down the various income streams that contribute to Cardi B’s impressive net worth in 2024.
Music: The Backbone of Cardi B’s Wealth
Music remains a primary source of income for Cardi B. Since her breakout hit Bodak Yellow, she’s released several other successful songs, including I Like It, Money, Please Me, Press, WAP, and Up. These tracks have not only earned her millions in streaming revenue but have also contributed to her success as a concert performer.
- Streaming and Sales Revenue: Cardi B’s music catalog generates significant revenue from platforms like Spotify, Apple Music, and YouTube. Bodak Yellow alone is estimated to have earned millions through streaming and sales. With hundreds of millions of streams on various platforms, each of her hits continues to bring in residual income.
- Album Success: Her debut album, Invasion of Privacy, was a massive hit, receiving critical acclaim and a Grammy Award for Best Rap Album. The album’s success cemented her place in the music industry and brought in substantial sales and streaming revenue. Fans are eagerly awaiting her next album, which is expected to bring another wave of income.
- Tours and Concerts: Cardi B’s live performances are known for their energy and style, attracting thousands of fans. Though she hasn’t done extended world tours like some artists, her selective performances are highly lucrative. It’s estimated that she can earn up to $500,000 per performance, depending on the venue and event.
Cardi B’s Brand Endorsements and Partnerships
Cardi B has built a powerful personal brand, which has led to a series of lucrative endorsement deals. Her collaborations with well-known companies have made her a significant figure in the advertising world.
- Fashion Nova: One of Cardi’s most notable partnerships is with Fashion Nova, a brand she’s promoted heavily on her social media. Cardi B has launched several collections with the brand, each selling out quickly and generating millions. Her influence has boosted Fashion Nova’s reputation, making it a household name in affordable fashion.
- Pepsi: Cardi B starred in a memorable Pepsi commercial that aired during the Super Bowl, a prestigious slot that typically pays celebrities millions. Her partnership with Pepsi solidified her status as a mainstream icon and brought in substantial revenue.
- Reebok: Cardi B also partnered with Reebok, launching a collection of sneakers that sold out within hours. Her Reebok collaboration reflects her ability to blend her unique style with major brands, creating products that resonate with fans.
- Playboy: Recently, Cardi B was named the first-ever Creative Director in Residence for Playboy. This role includes creative input in the brand’s direction and an equity stake, further enhancing her wealth.
These endorsement deals collectively bring in millions of dollars annually, contributing significantly to Cardi B’s net worth in 2024.
Business Ventures: Cardi B as an Entrepreneur

In addition to endorsements, Cardi B has ventured into entrepreneurship with her own products and investments.
- Whipshots: Cardi launched a line of vodka-infused whipped cream called Whipshots, which has become popular among her fanbase. The product combines her love for luxury and innovation, and it’s been successful in both online and retail markets. This venture is expected to generate millions as the product gains popularity.
- Fashion Line: Cardi B has expressed interest in launching her own fashion brand, which could potentially rival her collaborations with companies like Fashion Nova. If successful, a Cardi B fashion line could add significantly to her net worth.
- Investments: Cardi B has made investments in various sectors, though she keeps her portfolio relatively private. Known for her business savvy, she’s hinted at making smart financial decisions that secure her future beyond her music career.
Cardi B’s Net Worth in 2023: A Milestone Year
In 2023, Cardi B’s net worth was estimated at around $70 million, up from previous years. Her steady rise in wealth reflects her continued popularity, smart financial moves, and an increasing number of brand deals. Forbes has consistently recognized Cardi B’s financial success, listing her among the highest-earning female rappers.
Her net worth in 2023 saw a significant boost from her successful singles, endorsement deals, and growing investments. For those asking “What is Cardi B’s net worth in 2023 according to Forbes?”, the answer is a robust $70 million, making her one of the wealthiest self-made women in music.
Cardi B’s Net Worth vs. Offset’s: Who Has the Higher Fortune?
Cardi B and her husband Offset are a hip-hop power couple, but their net worths differ. Offset, a member of the rap group Migos, has a net worth estimated at $30 million. While he’s successful in his own right, Cardi B’s net worth of $80 million in 2024 far surpasses Offset’s, reflecting her unique ability to diversify her income streams.
Their combined net worth is approximately $110 million, making them one of the wealthiest couples in hip-hop. Cardi’s individual financial growth has been faster and more substantial, driven by her widespread appeal and business ventures.
Cardi B’s Future Financial Prospects
Looking ahead, Cardi B’s financial future appears bright. With her ongoing brand partnerships, music royalties, and potential new releases, her net worth is likely to continue growing. Fans are eagerly awaiting her next album, and if it’s anything like Invasion of Privacy, it will bring another wave of income.
Moreover, her expanding business ventures and equity roles, like her position with Playboy, indicate that she’s setting up long-term revenue streams. Cardi B has also mentioned her desire to build generational wealth for her children, suggesting she’s investing with a long-term mindset.
Cardi B’s Net Worth Growth Over the Years
Year | Estimated Net Worth |
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2022 | $60 million |
2023 | $70 million |
2024 | $80 million |
Each year, Cardi B’s net worth has grown due to a combination of new music, endorsements, and smart investments.
Final Thoughts: Cardi B’s Wealth and Legacy
To answer the question, “What is Cardi B’s net worth in 2024?” — it’s around $80 million. This figure reflects her journey from a Bronx teenager to a global superstar. Cardi B has not only built wealth but also established a powerful personal brand that resonates with millions. Whether it’s her unapologetic personality, catchy music, or business acumen.